Well to all those with there arguments for both sides the heavy weight champ has weighed in. The official pronunciation is... 'jif' according to its creator. He said he was proud of his creation but remained annoyed that most people failed to get its name right. "The Oxford English Dictionary accepts both pronunciations," he said. "They are wrong. It is a soft 'G,' pronounced 'jif.' End of story." The announcement caused shock and outrage on Twitter, where users reacted with horror. "I refuse to accept this," said one, while another tweeted "My life has no meaning any more". http://www.telegraph.co.uk/technology/10072420/Creator-of-the-GIF-says-it-is-pronounced-Jif.html
You have no idea of what your talking about. Fuck this guy. "Jif"? Its not fucking peanut butter. Pleb.
He was probably really high when he named his new creation, and had a jar of peanut butter in his hand when he named it..
